Geraldine Rose McGrory

Initially working as a freelance writer & also writing press releases, I soon became adept at SEO marketing & PPC advertising: in fact, I fell in love with paid search as soon as I discovered its effectiveness! Post search engine algorithm changes, my initial digital marketing hunch proved right, paid search marketing was to be the future. During my time as a member of a digital advertising team at Chillizone Agency (now Wowzone.com, Birmingham,UK) my first experience with PPC advertising was initially puzzling! A colleague & I had recently overhauled a ppc campaign for our clients, an online printing company, but the clients rang, instructing us to put their adwords account on hold.he problem? The company had been inundated with paid search conversions & they couldn’t handle the printing orders flying in! Finding the right digital strategy for internet advertising is a ‘must’ for successful 21st century businesses! I specialise in digital advertising and, in particular, PPC marketing & PPC management. My English specialism supports me on every level of paid search, from keyword analysis, through to ad creation & PPC campaign structuring. Google Adwords, as a platform, is built on the power of words: John Keating said, “words and ideas can change the world”.

"Whilst working with Geraldine on digital marketing and paid search projects, I was impressed with her ability to reach out and make online connections to enhance and improve client brands and their ROI. Her content writing skills were also excellent. Geraldine’s press releases appeared, within the hour, at the top of Google News’ front page. Geraldine was both an intelligent and creative colleague and a great team player" A Khan-Digital Marketing Manager & Line Manager